Samuel Franzen

"Everything will be okay in the end. If it's not okay, it's not the end."

John Lennon

It's me

I'm a UX/UI Designer from Brazil, now based in Portugal.

With a Bachelor's degree in Visual Design and Marketing, I bring a passion for solving problems, whether it's developing product strategies at work or fixing electronics at home (yes, I love assembling and disassembling anything I can find). My goal is to use my creative skills to solve real-world problems and create products that are not only beautiful and user-friendly, but also drive commercial results and support the growth of the teams involved in the process.

Outside of work, I'm a funny guy who enjoys spending time with my wife, building things at home, fixing my car’s components, and going on adventures with Pantufa, a hilarious Golden Retriever and my best friend.

Experience

Freelancer

UX/UI Designer

Mar 2024 - Present

Conducts user research to understand needs and pain points, creates wireframes and prototypes to visualize design solutions and designs user-friendly interfaces with a focus on aesthetics and usability.
Utilizes tokens and design systems to ensure consistency and scalability across products, tests designs with users and iterates based on feedback.

Deloitte

Senior UX Designer

Oct 2022 - Dec 2023

I contributed to redesigning Via Verde's website, a digital services platform where users manage their toll expenses and access urban mobility solutions in Portugal.

nBanks

UX/UI Designer

Nov 2019 - Apr 2022

A fintech startup operating in the Open Banking sector with a SaaS platform that provides business bank account aggregation and resource management.
I crafted intuitive and visually appealing user interfaces for the company's website and service platform, leveraging user insights to create engaging digital experiences.

Bonkers | Co-founder

UI Designer

Oct 2018 - Jul 2019

A design agency specialised in providing creative solutions for clients.

Iconic

UI Designer

Jul 2017 - Oct 2018

Digital company specializing in blockchain technology and cryptocurrency commercialization.

Anima 2D | Co-founder

Motion Graphic Designer

May 2015 - Jan 2017

A company specialized in video animation.

InvestPrev (Agency)

Graphic Designer

Dec 2011 - Jan 2014

Internal agency for an insurance company.

RBS Eventos

Designer

Dec 2010 - Dec 2011

The largest TV channel in southern Brazil. Worked in the events sector promoting concerts, sports and business events.

Education

Figma Course

Felipe Santana - Design & Art Direction

2024

UX/UI Design by Design Circuit

Design Circuit

2021

Web Design

LSD - Lisbon School of Design

2019

IBAT College Dublin

Advanced, second language

2017 - 2018

ESPM - Escola Superior de Propaganda e Marketing

Bachelor's Degree in Graphic Design with an Emphasis in Marketing and Branding

2007 - 2010